Me (in a nutshell)

 
About Me

Results-based sales & operations manager with 7+ years of experience managing teams and exceeding sales goals.

(you can also find me on LinkedIn @ LinkedIn.com/in/MikeNGross)

Business Experience
Digital Sales Manager
ABC San Diego, 10News (E.W. Scripps)
2018 - Present
Smartstart Team Manager
A4D Performance Marketing, Carlsbad, CA
​2017 - 2018

  • Built out & launched the agency division of A4D Performance Digital Marketing

  • Hired, trained, and developed division driving customer acquisition-based results for medium-to-large sized businesses nationwide

  • Developed unique sales process for prospecting, qualifying, selling, & managing sales and accounts

  • Hired, trained, and managed business development, sales, and account management team focused on customer acquisition

  • Achieved profitability within first 3 months of operation

  • Lead team to achieve sales goal of +158% of first year sales goals

 

 

Account Executive (Digital & Automotive Specialist)
NBC Denver (9NEWS | TEGNA formerly Gannett), Denver, CO
2015-2017

Prospected, developed & managed $2.3 million book of business across digital & traditional channels

  • Created & sold data-driven advertising campaigns to prospects & clients across 22 verticals

  • Developed enterprise accounts (avg. of 2 per month) with avg. monthly spend of $10-$12k

  • Specialized in targeted digital marketing & advertising sales to prospects & current clients

  • Increased current share of business from current book of business by +127% over 2 years

  • Trained sales staff of 12 AE's in effective positioning, selling, and retention of digital products

 

 

Sr. Strategic Media Sales Consultant
USA Today Network (Gannett), Salinas/Monterey, CA
​2013 - 2015

  • Grew digital advertising spend across active clients by +375% over 2 years at a time when print ad revenues were declining by 29% yearly

  • Generated 33 new business accounts averaging $3k a month in advertising spend

  • Developed & managed sales & retention training curriculum for digital advertising & marketing products

  • Trained new sales staff in effective cold calling, prospecting, account growth & retention

  • Specialized in targeted automotive media sales & account management

Founder & Owner
Mike's Window Washing, Santa Barbara, CA
​2011 - 2013

  • Founded a commercial window cleaning business focused on simplifying the sales & fulfillment process

  • Crafted & implemented a market plan to launch, foster & grow business accounts

  • Hired, trained & managed a team of 3 for commercial & residential window cleaning

  • Prospected, sold & developed new business clients for monthly window cleaning programs

  • Realized a consistent +500% year-over-year growth in revenue

Skills

-B2B Sales, negotiation, closing

-Department building

-Business development

-Team coaching & mentoring

-Strategic leadership

-Prospecting & cold calling

-Sales projections

-Data analytics

-Big picture strategy

-Client retention

-Organizational management

-CPI, CPA, and CPL acquisition

Proficiencies

-Google AdWords

-Salesforce CRM

-Google G-Suite

-Microsoft Office

-Google Analytics

-Facebook Business Manager

Awards

2016: New Business AE of the Year, 

Runner-up

NBC Denver (9NEWS)

2014

National Top Gun Account Executive

Finalist

Gannett

Education
California State University
Monterey Bay, California
  • BA, Social & Behavioral Sciences

    • Dual Concentration: Sociology & Marketing

Other Things 
I've Done

Follow me

© 2018 by Mike N Gross

  • Mike N Gross' LinkedIn Profile
  • Mike N Gross on YouTube
  • Mike Gross Facebook
  • Mike N Gross on Twitter